In the world of watches, there's a big talk about two types – automatic and quartz. Quartz watches are known for being spot-on and easy to look after. But automatic watches, like the ones here in Florier we make, are all about skilled craft and a long history. Let's find out why a Florier automatic watch is more than just a way to tell time – it's a treasure for your wrist.

Why People Love Automatic Watches

Florier Moonlit Magnolia Automatic Watch on Display

Automatic watches wind up from your wrist moving. They don't need a battery, which shows off the classic skill of making watches. Florier's automatic watches show off this great tradition, with their inside parts put together by hand from experts.

Made with Care for Each Second

An automatic watch's heart is its movement – lots of small bits working together to keep time. They run on the energy you make moving around, not batteries. Florier's automatic watches are made really well, so they keep time right and last long, all while keeping that old-school watch look.

They Look Great and Last Long

Florier Rosewood Executive Automatic Watch with a Sunset Behind

Florier's automatic watches are like art for your wrist. You can see the parts moving inside if you look at the back of the watch. People who love style and collecting special things wear Florier's automatic watches because they show off a love for the good stuff in life.

Good for the Earth and Keeps Going

Today, taking care of the earth matters a lot. Automatic watches are better for the planet because you don't need to change batteries. Florier's watches are made to last, so you get to keep them for a really long time.

A Smart Choice for the Future

When you get a Florier automatic watch, you're getting something that might be worth more later. They're not made by the thousands like quartz watches. Each automatic watch is one of a kind, and maybe one day you can give it to someone else in your family.

Picking between automatic and quartz watches is more than just about keeping time. It's about whether you want something new or something with a story. Florier invites you to check out our automatic watches that are full of history and keep ticking strong.

Want to add some classic style to what you wear? Look at Florier's special automatic watches today and find one that fits your style and class.